For this project, I was tasked with creating a “How-To” animation where the client provided an explanation of their company’s services and emphasized their benefits to potential customers. My role involved illustrating and animating a variety of characters and scenes that visually represented the key aspects of the services, while consistently maintaining the brand’s identity throughout the animation.

Working from the client’s script, I ensured that the storyline flowed seamlessly and that the visuals aligned perfectly with the messaging. Each character and environment was crafted to engage the audience, making the complex services easy to understand and visually appealing. By following the brand guidelines closely, I was able to deliver an animation that was not only informative but also consistent with the client’s established visual style and tone.